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Spotlight Series: Phoenix, AZ

Phoenix, Arizona, continues to be one of the hottest real estate markets in the U.S., offering a compelling opportunity for investors looking to expand their rental property portfolios. With rapid population growth, strong job creation, and a pro-business environment, Phoenix has cemented itself as one of the top destination for real estate investment in 2025.

Why Investors Are Looking at Phoenix

Three key factors drive Phoenix’s real estate appeal: economic growth, investment attractiveness, and population expansion. Phoenix checks all three boxes, making it a prime market for rental property investors.

A Thriving Tech & Business Hub

Phoenix has evolved into a major tech hub, ranking among the top metros for job creation, with a 3.2% annual job growth rate, particularly in tech, healthcare, and finance. Major companies such as Intel, Amazon, and Taiwan Semiconductor Manufacturing Company (TSMC) have expanded in the region, solidifying Phoenix’s reputation as the "Silicon Desert."

TSMC alone has invested +$65 billion in Phoenix to develop three advanced semiconductor manufacturing plants, expected to create 10,000 permanent jobs and fuel an additional 80,000 jobs in the surrounding economy. Furthermore, TSMC plans to invest an additional $7 billion in Phoenix to develop Halo Vista, an innovation hub designed to attract top engineering talent and suppliers, significantly boosting the city’s economic prospects. 

This tech-driven job expansion, combined with Phoenix’s affordability and quality of life, continues to attract high-income professionals, driving up rental demand and property values.

Investor-Friendly Market Conditions

Arizona is one of the most landlord-friendly states, with no rent control laws and streamlined eviction policies, making it an ideal market for long-term real estate investors.

Compared to neighboring California—where median home prices exceed $800,000—Phoenix offers a more accessible market with lower upfront costs. As of early 2025, the median home price in Phoenix hovers around $450,000, with consistent appreciation.

Rental rates have seen consistent year-over-year increases, with the median rent for a single-family home reaching $2,015 per month.

Unstoppable Population Growth

Phoenix is one of the fastest-growing metro areas in the U.S., now ranking as the 10th largest city in the country. The metro area is home to over 5 million residents, and population growth continues at an impressive rate, driven by job opportunities, affordability, and the city’s favorable climate.

More than 40% of Phoenix households are renter-occupied, indicating a significant renter market. 

Why this matters:

Consistent Tenant Demand – A high percentage of renters reduces vacancy risk.

Market Stability – A strong rental base indicates long-term demand, not just a short-term trend.

Cash Flow Potential – High rental demand and rising rents provide competitive income opportunities. Investors also benefit from no rental increase caps in Phoenix, as long as notification requirements are met.

A Top Relocation Destination

Phoenix consistently attracts new residents from high-cost cities like Los Angeles, Seattle, and Dallas. 70% of Phoenix homebuyers are searching within the metro area, showing that residents want to stay in the city long-term.

Even with rising home prices, Phoenix remains more affordable than coastal metros, making it an attractive option for both residents and investors.

Final Thoughts

With a booming economy, increasing rental demand, and an investor-friendly legal framework, Phoenix remains a top-tier real estate market in 2025. Whether you're a first-time investor or looking to expand your portfolio, Phoenix presents a compelling opportunity for long-term wealth-building.

Looking for your next investment? Let SHARE help you navigate the Phoenix market with institutional-grade diligence and expert insights. Learn more about our end-to-end investment solutions here.